ABOUT SU
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HI, I’M DR. SU
“I help high-achieving men like YOU reduce stress and pressure, gain meaningful purpose, and lead with unshakeable clarity - so you can build fulfilling relationships, advance in your business or career, and take control of your time and energy with confidence.”
DR. SU HAS BUILT HER REPUTATION AS THE COACH MEN TURN TO WHEN THEY WANT REAL TALK WITHOUT THE SURFACE-LEVEL WAFFLE.
She brings a rare combination to the table: the sharp, no-bullshit insights you’d expect from your favourite male podcaster, paired with the deep intuition and wisdom that only comes from lived experience as a woman.
Working with Su means getting the inside track on how women actually think—not the sanitised version, but the real nuggets that can transform your relationships and give you a genuine edge. She creates a space where you can drop the mask, do the hard work of emotional healing, and strategise your next moves without judgement.
Su pushes you to cut through the noise in your head, step into your full potential, and move forward with confidence, clarity and purpose. Her clients don’t just feel better; they become better.
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COMMUNITY CONVERSATIONS
Quarterly events with changemakers
Su hosted a Birmingham-based speaker series featuring leaders like Rebbecca Hemmings, Fatema Abowath, and Bobby Lee—now evolving into her upcoming podcast.
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MEN’S MENTAL HEALTH ADVOCATE
Board Member, Men’s Prosperity Club
From walk-and-talks to 90+ strong, Su supports a grassroots movement transforming how men connect, express, and grow.
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BREAKING THE TOUGH GUY MYTH
Associate Coach, The Lighthouse Charity
Su coaches construction workers and families facing mental health crises—challenging stigma in one of the UK’s most high-risk industries.
THE SCIENCE BEHIND THE APPROACH
Dr. Su holds a PhD in Microbiology and Applied Biosciences, where she researched biological decontamination using electrochemically activated solutions. While she’s traded the lab coat for coaching, the discipline, critical thinking, and resilience from her scientific career now shape how she supports clients: helping them unpack complexity, stay grounded under pressure, and build results that actually last.
With a First Class Honours degree in Applied Biosciences and certification as a YorkTest® Practitioner, she combines an in-depth understanding of how the body works with her passion for holistic wellness. That means addressing not just surface-level symptoms, but the full picture - physical, mental, emotional, and spiritual.
“I love helping men find the answers already inside them. My job is to support you in reaching your goals and becoming the most confident, aligned, and content version of yourself. It’s about uncovering who you really are - not trying to be someone else.”
— Dr. Su Lee
WHY THE NAME
UNFOLD & RISE?
When you’re born, you’re unapologetically yourself - fully in tune with what you need and unafraid to ask for it. But as life goes on, layers of conditioning build up: family expectations, school rules, societal norms, media messages, workplace pressures, traumas, sibling dynamics—all shaping you into who the world wants you to be, often without you realising.
At some point, often in mid-life, you wake up and start questioning everything:
How did I get here? Is this the life I want? Am I truly happy?
That’s when the unfolding begins.
It’s not always easy. It means stripping away old beliefs, breaking patterns, and facing discomfort. But when you embrace the journey, you rise - stronger, wiser, more confident, and aligned with your authentic self.
Like a phoenix, you emerge from the ashes with a renewed sense of purpose, ready to live life on your own terms. And when you rise, you elevate those around you. Men who channel themselves in this way become a powerful force—leading with strength, wisdom, and authenticity, not pressure or expectation.
DR SU’S VALUES
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FREEDOM
Everyone deserves to feel free
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GROWTH
Don’t stagnate, elevate
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FUN
Life is about living; balance is everything
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MEANING
Your why is your fuel
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INTEGRITY
Stand grounded, proud, unapologetic
DR. SU’S TRAINING
Su regularly invests in herself in order to bring her very best to her clients:
ICF-accredited Happiness Explorer Life Coach certification
Ana Paula Nacif - Group Coaching certification
Connor Beaton ManTalks - How to Work with Men
Acceptance and Commitment Therapy
Men’s Health at Work Conference (4 CPD hours)
Health and Wellbeing at Work Conference 2024 and 2025
MHFA - Mental Health First Aid Champion
MHFA - Mental Health Aware
How the Mind Heals the Body (1 CPD hour)
Alison certified - Safeguarding Children and Vulnerable Adults
ICF CCE credits
ICF Membership
Membership of Rebecca Christian’s Limitless Academy
Membership of Warwickshire Wellness Warriors
Meeta Darji - Releasing Money Blocks & Attracting Abundance transformational programme
ICF Career Coaching - Inclusive Coaching for Neurodivergent Clients
PhD in Microbiology & Applied Biosciences – University of the West of England, Bristol (Thesis: Biological Decontamination Using Electrochemically Activated Solutions)
BSc (Hons) Applied Biosciences (SW) – First Class Honours
CPD - Continuing Professional Development
CCE - Continuing Coach Education
